Friday, October 1, 2010

Advertising and the Internet

I found a pretty funny political advertisement that was about George W. Bush but they are advertising mattresses. This is the link to it:
http://pzrservices.typepad.com/advertisingisgoodforyou/images/2008/05/31/skbedding1.jpg

The premises for the advertisement is the picture. It has to do with many evil things, in their opinion. Which include George W. Bush, the KKK, war, and fighting for oil. Under the picture there is a statement, "Who says there's no rest for the wicked?" This advertisement was created by Dreamland Mattresses. They are trying to put across that their mattresses are the best that evil people can sleep through the night if they us that mattress brand.

There is no good reason to believe the premises and the premises are not more plausible than the conclusion. So the argument is not good, mainly because this is more of a joke. I am not rejecting the claim nor accepting it. Just because I do not believe it does not make it false. Advertisers main point is to sell the product so they are not a reliable source.

1 comment:

  1. This was a great explanation of the concepts behind sections A & B of chapter 5 while also being very funny. The author knew that this was not intended to be a good argument and left her judgment suspended about the claims. It is meant to be found amusing, not persuasive. I like how this author connected the main concepts and did it in a humorous way. She explained well how the main point is strictly based on selling products and is not trying to persuade anyone or prove anything. Again it was a flashy way to get a joke across that draws people to the advertisement. Had this want to be a serious argument, the reality is the poster would be in no way beneficial for the selling of mattresses, unless Democrats loved sleeping on these mattresses

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